CLIENT PRESS CLIPS
brand content in action
Here is a small selection of my favourite client brand stories and where they’ve been featured…
FROSé THE LIGHTER WAY
This delicious frosé recipe uses Tempus Two Lighten Up Rosé as the star ingredient, so you can turn afternoon drinks with friends into a guilt-free evening of happy hours.
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Source: Tempus Two
February 2022
VODKA - THE NEW NEUTRAL
Cindy Panzera investigates why shopping for vodka is not as clear cut as it looks.
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Source: National Liquor New
December 2021
PORTERS PLAINLAND HOTEL INVESTING IN EXCELLENCE
Porters Plainland Hotel is a thriving local business and proud recipient of the 2021 Queensland Hotels Association Award for best Regional Hotel.
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Source: QHA Review
December 2021
STRIVING FOR THE BEST IN LIQUOR RETAIL
LMG’s store refresh program in Wellington Point Hotel (QLD), The Lakes Hotel (NSW), and D’amore Cellars (VIC).
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Source: National Liquor News
November 2021
19 CRIMES CALI RED LAUNCH DRIVES STRONG GROWTH IN-STORE
Snoop Dogg wine records strong sales in Bottlemart and SipnSave stores.
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Source: Drinks Trade
October 2021
A BUBBLY GOOD TIME
Cindy Panzera explores why Champagne and sparkling wine is a fizzy flute of indulgence for Aussie consumers.
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Source: National Liquor News
October 2021
LAUNCH OF PROJECT NUOVA FOR LMG IN vic
Liquor Marketing Group (LMG) has launched a store refresh program that will roll out across its Bottlemart stores in Victoria.
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Source: Hotel Today
September 2021
LMG ROLLS OUT STORE REFRESH PROGRAM QLD
Liquor Marketing Group (LMG) has launched a store refresh program that will roll out across its Queensland Bottlemart stores.
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Source: QHA Review
September 2021
LMG MEMBER CONFERENCE IN CAIRNS
Liquor Marketing Group (LMG) welcomed 150 delegates to its Member Conference in May at the Riley Crystalbrook, Cairns.
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Source: QHA Review
July 2021
TV Viewing in the philippines down in q1
Market disruptions in the Philippines have led to a new balance in the media landscape.
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Source: BusinessWorld
June 24, 2021
WINNING WITH WYNNS COONAWARRA
How Liquor Marketing Group (LMG) and Treasury Wine Estates collaborated around a single goal to make Wynns Coonawarra LMG’s fastest growing red wine brand.
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Source: National Liquor News
May 2021
RIDING THE RTD WAVE
The ready-to-drink (RTD) revolution is sweeping Australia and its growth has been accelerated by COVID-19.
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Source: Drinks Digest
May 5, 2021
SWEET SALES FOR TROPICAL FRUIT
Tropical fruit, which includes pineapples, papaya and lychees, recorded strong sales growth over the past 12 months.
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Source: Harvest to Home
March 21, 2021
REWARDED FOR KEEPING CONNECTED WITH CONSUMERS
Liquor Marketing Group (LMG) took a bold chance in 2020, maintaining its extensive promotional and catalogue activity which ultimately paid off.
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Source: National Liquor News
March 4, 2021
don’t panic, it’s organic!
Australian membership-owned retailer has recorded a five-fold year-on-year growth in sales of organic wine.
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Source: Inside FMCG
March 2, 2021
BUMPER CHERRY SEASON STEMS FROM LOWER PRICES
Favourable growing conditions have led to a bountiful supply of cherries this season.
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Source: Harvest to Home
February 21, 2021
NUTS IN THE PANDEMIC
Take-home packaged nuts recorded flat sales performance in the last 12 months.
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Source: Harvest to Home
January 24, 2021
pandemic panic DRIVES STRONG FRESH PRODUCE SALES
More consumers cooking and eating at home resulted in the strongest uplift in vegetable volume sales in three years
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Source: Harvest to Home
December 27, 2020
liquor marketing group reveals corporate rebranding
Liquor Marketing Group (LMG) has revealed a new logo and tagline as part of a corporate rebrand that recognises the evolution of the group.
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Source: The Shout
October 15, 2020
PRE-PACKED PRODUCE SALES SOAR DURING COVID-19
Whether it be for convenience, safety or to facilitate online shopping, there has been a significant consumer shift toward pre-packed fruit and vegetable options.
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Source: Harvest to Home
October 4 2, 2020
HOW AGE & AFFLUENCE INFLUENCES OUR VEGETABLE CHOICES
Nielsen Homescan data reveals how vegetable purchasing differs by consumer lifestage and household affluence.
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Source: Harvest to Home
August 8, 2020
unwavering commitment to supporting members
Although the pandemic caused significant challenges, it didn’t stop Liquor Marketing Group from gaining 22 new member stores in the March – June quarter.
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Source: The Shout
July 23, 2020
AUSSIES STILL BANANAS FOR BANANAS
Bananas have retained the number one ranking in the Produce Plus Nielsen Top 20 Products, while fresh salad has surged into third position.
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Source: Produce Plus
July 7, 2020
BRIDGING THE DIGITAL DIVIDE
Australian software company, Reelae, provides free online learning licenses to students in North QLD and PNG
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Source: PNG Today
June 28, 2020
from piccolos to percolators
Australia's coffee consumption habits have shifted with the COVID-19 lockdown, according to Nielsen.
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Source: AdNews
April 27, 2020
no more smashed avo
Australian shoppers turn to cheaper, ‘long-lasting’ fruit and veg options during lockdown, according to Nielsen.
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Source: Australian Food News
April 22, 2020
covid carb loading
The average Australian household as stocked up on enough essential food supplies to last them two to three months, according to Nielsen.
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Source: Inside FMCG
April 7, 2020
virus fears fuel online grocery sales
Concerns over exposure to large crowds in the wake of the pandemic has resulted in a spike in online grocery sales.
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Source: Inside Retail
March 6, 2020
the rise of merry but mindful drinking
Nielsen predicts consumer interest in health and wellness within the alcohol space will be the driving trend in off-premise sales for 2020.
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Source: Drinks Trade
February 25, 2020
aussies’ growing appetite for meal kits
These easy-to-use/easy-to-prepare boxes offer the perfect sweet spot between convenience and gratification.
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Source: B&T
January 16, 2020
experience influences store choice
While value for money is important when choosing where to shop, Australians are looking for a more rounded in-store experience.
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Source: Retail World
August 28, 2019
the changing face of the aussie male
From beard oil to facial cleansers, 69% of all Aussie men now use at least one male grooming product in the bathroom.
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Source: B&T
August 8, 2019
the $1.1B grocery opportunity
The Australian grocery sector has cut costs by $1.1 billion due to the reduction of unnecessary price promotions.
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Source: AFR
May 29, 2019
two avenues for grocery growth
Nielsen research has identified “two distinct avenues” that grocery retailers can tap into to capture new growth.
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Source: Retail World
June 6, 2019
embracing our ethnic shoppers
Multicultural consumers are providing a sizeable opportunity for Australian fruit and vegetable growers and retailers.
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Source: Inside FMCG
April 3, 2019
aussies switch to private label
More than half of all Australians have changed their spending to save on household costs in the past year, and 43% said they would switch to cheaper grocery brands.
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Source: Inside FMCG
March 21, 2019
anticipating amazon’s arrival
As online grocery shopping surges, Woolies and Coles enjoy a stranglehold on the Aussie market. But can the great disruptor, Amazon, loosen their grip?
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Source: Retail World
December 7, 2018
baby boomers and booze
Baby Boomers may be Australia’s next booming customer base for alcohol retailers new Nielsen research suggests.
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Source: Australian Food News January 29, 2018
aussies want authentic italian
Nielsen research has revealed that ‘authentic’ Italian grocery brands are rapidly growing in popularity.
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Source: Australian Food News October 25, 2017